Digital Marketing for Interior Designers

Showcase Your Style

At THAT Agency, we specialize in digital marketing for interior designers, helping you attract your ideal clients, build your brand, and showcase your portfolio to a broader audience. Whether you’re an independent designer, a boutique firm, or an established brand, we craft custom marketing strategies that highlight your unique aesthetic and expertise.

Why Interior Designers Need Digital Marketing

Interior design is a visual industry, and your online presence should reflect the beauty and sophistication of your work. However, simply having a portfolio isn’t enough. Clients today expect a seamless digital experience, from discovering your work on Instagram to reading client testimonials on your website before making a hiring decision.

Why Choose THAT Agency for Interior Design Marketing?

With a well-executed marketing strategy, your business will:

Attract high-end clients looking for your design expertise
Rank higher in Google search results, making it easier for potential clients to find you
Generate leads consistently, rather than relying solely on referrals
Showcase your best work through engaging social media, content marketing, and paid advertising
Position your brand as a top-tier interior design firm

If your competitors are already investing in digital marketing and you’re not, you risk getting left behind.

Interior design is a specialized field, and generic marketing strategies won’t cut it. We offer:

Industry-Specific Expertise – We understand the nuances of marketing for interior designers.
Customized Marketing Plans – No one-size-fits-all solutions. Every strategy is tailored to your brand.
Data-Driven Results – We focus on ROI, ensuring that your marketing efforts translate into real business growth.
Full-Service Marketing Solutions – From SEO and social media to PPC and branding, we handle it all.

Our Digital Marketing Services for Interior Designers

Every Channel. One Strategy. Tied to Revenue.

We create tailored marketing strategies designed to elevate your interior design brand and connect you with your ideal clients.

Contact THAT Agency today to get started with a customized Interior Design marketing strategy that generates real results.

Search Engine Optimization (SEO)

Build long-term organic visibility that keeps growing. SEO drives the highest-ROI organic traffic in marketing and is now the foundation of AI search visibility — ChatGPT, Perplexity, and Google AI Overviews all pull from search-indexed content. We handle the technical, on-page, content, and link work that earns rankings and survives algorithm updates.

Goal:Build search visibility that keeps paying off year after year, across Google and AI search engines.

Learn More About Our SEO Services

Pay-Per-Click (PPC) Advertising

Drive immediate qualified traffic with paid spend tied to revenue math. We manage paid across Google Ads, Microsoft Ads, Meta, and LinkedIn — and we report on what closed, not just what got clicked. Every campaign is built against a cost-per-acquisition target, not a click-through rate.

Goal:Get more revenue out of every ad dollar than the campaign before it.

Learn more about our PPC services

Social Media Marketing

Build audiences your business can actually convert — through platform-native content, paid social integrated with organic, and analytics tied to business outcomes rather than vanity metrics. We treat each platform as its own creative discipline, not a copy-paste channel.

Goal:Build social presence that drives real business outcomes, leads, pipeline, ecommerce revenue, customer LTV.

Learn more about our social media marketing services

Content Marketing

Build the content system that fuels SEO, paid landing pages, email, social, and AI search visibility. We create content engines, not content libraries — pillar pages, topic clusters, blog posts, service pages, and FAQ content structured to rank on Google and get cited by AI platforms.

Goal:Build content that ranks on Google, gets cited by AI engines, and converts the readers it earns.

Learn more about our content marketing services

Email Marketing

Make the highest-ROI channel in marketing actually deliver. We build email programs around revenue, deliverability, and behavioral automation — lifecycle sequences, segmentation, platform management across Klaviyo, HubSpot, Mailchimp, and ActiveCampaign, and performance reporting tied to revenue per email.

Goal:Turn email into a measurable revenue channel, and protect the deliverability that makes it work.

Web Design & Development

Build the website every other channel feeds into. Fast, accessible, conversion-optimized, and written to rank in Google and AI search from day one.

What’s Included:

Strategy, UX, and visual design
Development on WordPress, HubSpot, Shopify, Webflow, or custom stacks
Core Web Vitals and performance optimization
WCAG 2.1 Level AA accessibility
Schema markup and AI-search-ready content structure
Conversion rate optimization (A/B testing, heat mapping, form optimization)

Goal:Build a website that multiplies the ROI of every other channel sending traffic to it.

Elevate Your Interior Design Business with Strategic Marketing

Great design speaks for itself, but in today’s competitive market, it’s not enough to rely on word-of-mouth alone. Your potential clients are searching online for inspiration, ideas, and professionals who can bring their vision to life. If your business isn’t showing up where they’re looking, you’re missing out on valuable opportunities.

Ready to grow your Interior Design Company? Contact THAT Agency today for a free consultation and let’s start building your success.

West Palm Beach, FL

Colorado Springs, CO

Ready to Run Digital Marketing as One Accountable System?

We’ll start with a straightforward audit of where your current stack is and what a consolidated, integrated strategy would look like for your business. No pitch deck. No pressure.

Frequently Asked Questions About Interior Design Marketing

Get the Answers You Need to Make Smart Choices with THAT Agency

Have questions about our digital marketing services for your Interior Design Company? We’ve got you covered. Whether you’re wondering about pricing, project timelines, or the results you can expect, we’re here to help you make informed decisions. Explore the FAQs below to find answers to common questions about partnering with THAT Agency. Can’t find what you’re looking for? Don’t hesitate to reach out—we’re always here to ensure your satisfaction and clarity.

Why is digital marketing important for interior designers?

Digital marketing helps interior designers attract new clients, build brand awareness, and showcase their work online. It ensures that when someone searches for an interior designer, your business appears at the top of search results and social media feeds.

How can SEO help my interior design business?

SEO improves your website’s ranking on Google, making it easier for potential clients to find you. By optimizing your website for relevant keywords, local searches, and high-quality content, you can increase organic traffic and get more inquiries.

What social media platforms are best for interior designers?

The best platforms for interior designers are Instagram, Pinterest, Facebook, and LinkedIn. These platforms allow you to showcase your portfolio, engage with followers, and attract high-end clients.

How can I generate leads for my interior design business?

Lead generation for interior designers involves a mix of SEO, social media marketing, paid ads, and content creation. A strong website, engaging social media, and a well-targeted advertising campaign can drive consistent inquiries.

How much should I spend on digital marketing?

Marketing budgets vary, but interior designers typically invest 5-15% of their revenue into marketing. The right mix of organic SEO, social media, and paid advertising ensures a strong return on investment.

How do Google Ads work for interior designers?

Google Ads help interior designers reach high-intent clients by placing your business at the top of search results for relevant queries like “luxury interior designer near me.” You only pay when someone clicks on your ad, making it a cost-effective lead generation tool.

Can I do my own marketing, or should I hire an agency?

While some designers manage their own social media, professional marketing requires expertise in SEO, PPC, and analytics. An experienced agency ensures your strategy is data-driven, optimized, and consistently delivering leads.

How often should I post on social media?

Interior designers should post 3-5 times per week to maintain engagement. Consistency is key, and a mix of portfolio images, client testimonials, and design tips keeps followers interested.

How do I measure my marketing success?

Marketing success is measured by website traffic, lead generation, conversion rates, and social media engagement. We provide detailed reports to track progress and optimize strategies.

How can THAT Agency help me grow my interior design business?

Contact us today for a free consultation. We create customized marketing plans that increase visibility, attract high-end clients, and drive growth through SEO, social media, paid ads, and branding.

What Our Clients Say

Businesses across industries trust THAT Agency to deliver integrated digital marketing that produces revenue, not channel-level dashboards that don’t add up to growth.

Amine Aghzafi

THAT Agency continues to provide valuable guidance on how to strengthen visibility across both traditional search engines and the rapidly expanding AI platforms. In a digital landscape that evolves quickly, it has become clear that brands need partners who understand how to optimize for every discovery channel, not just Google. Their leadership has helped clarify how different AI engines such as ChatGPT, Perplexity, Grok and others each rely on unique optimization elements to rank and surface content effectively. This insight has given us a clearer path forward and a stronger understanding of how AI-driven traffic will grow. With more than 21 years serving clients throughout Florida and Colorado, THAT Agency’s experience and forward-thinking approach are evident in the quality of their direction and industry expertise.

Shari Cedar

Bill and his team at THAT Agency are exceptional. They take a hands-on approach that actually moves the needle — and in the digital world, that’s saying a lot. What really stands out is how deeply they understand the nuances of my business. They pay attention to the details, they listen, and they tailor everything to what we actually need. Their support has made a real difference, and I’m genuinely grateful for their partnership.

Tania Ochoa

Working with THAT Agency has been a fantastic experience. Their strategy, design work and attention to detail exceeded my expectations. They took the time to understand my goals and delivered campaigns that actually produced measurable growth. Excellent communication with a talented team!

Mansa Smith

We had the pleasure of working with That Agency, led by Bill, and the experience has been outstanding. Their team delivered a sleek, modern website design that perfectly represents our brand while also implementing a smart digital marketing strategy that’s already driving results. Bill and his team are professional, creative, and attentive to every detail. Highly recommended for anyone looking to elevate their online presence.

Dee Egizio

Bill and Hannah were very generous with their time and made understanding my social media campaigns and website design so easy. I wish I had reached out sooner after covid to get my business back up and running properly!! Thank you THAT Agency!!

Craig Glover

THAT agency has an excellent reputation for quality work that attracts customers. My company engaged their team to recreate our website and make it easier for customers to find us. THAT has been a pleasure to work with to improve our social media impact.

Dylan Gillette

That Agency has provided an excellent marketing service for my companies. The onboarding process is very thorough and it collects a lot of information needed to eliminate the busy work required from the business owner which is a huge win! There overall process seems incredibly thought out and efficient. Overall I have had a great experience working with That Agency!

Samuel Conkright

THAT Agency Colorado Springs has been tremendous to work with. After three months we are already showing up in the AI results using their GEO strategy.

Simon Larson

We’ve been working with THAT Agency for over a year, and their digital marketing expertise has truly transformed our business. From SEO to social media management, their team is knowledgeable, responsive, and dedicated to achieving outstanding results. Their innovative strategies have significantly increased our online visibility and lead generation. Highly recommend them for any business looking to elevate their digital presence!

Ashley Ojea

I recently had the pleasure of working with THAT Agency, and I am thoroughly impressed with their expertise in digital marketing and web development. Their team of professionals excels in creating custom, SEO-friendly websites that not only look great but also perform exceptionally well. THAT Agency’s proficiency in social media marketing, PPC advertising, and content creation has significantly boosted our online presence and generated high-quality leads. They are a top-notch digital marketing agency dedicated to delivering results and ensuring client satisfaction. If you’re looking for a reliable partner to elevate your brand’s online visibility, I highly recommend THAT Agency.

Digital Marketing Results from Real Clients

We don’t measure success by channel-level dashboards. We measure it by revenue attributed to digital, qualified pipeline contribution, customer acquisition cost across the integrated program, and the year-over-year growth the system delivers. The numbers below come from real client engagements, click on each to view the full client case study.