Web Design Services Built for Colorado Springs Businesses

Turn Your Website Into a High-Performing Growth Engine

At THAT Agency, we design and develop websites that do more than just represent your brand—they actively drive business growth.

Our Colorado Springs web design approach combines strategy, UX, SEO, Core Web Vitals performance, and conversion optimization to create websites that attract traffic, engage users, and generate leads.

Whether you need a new website or a complete redesign, we build digital experiences designed to perform for your customers in Colorado Springs and across the Front Range.

Websites Built to Deliver Real Results

  • Higher conversion rates and more inbound leads from the same traffic
  • Improved user experience and engagement leading to longer sessions and more pages viewed
  • Faster site speeds and better Core Web Vitals, which can increase conversions 7–20% for each second saved
  • Increased visibility in search engines through SEO-friendly architecture and performance

Your website isn’t just a design, it’s a revenue-driving asset and often your most important salesperson.

Why Choose THAT Agency for Web Design in Colorado Springs

  • Conversion-focused design approach: Every layout, section, and call-to-action is built to guide visitors toward contacting you or buying.
  • SEO built into every website: From structure and internal linking to performance and on-page SEO, we design with rankings in mind.
  • Custom design—no one-size-fits-all templates: Your site is tailored to your brand, customers, and goals.
  • Full integration with your marketing strategy: Web design aligned with your SEO, PPC, social, and email campaigns so everything works together.

We don’t just build websites, we build platforms for growth.

Web Design for Your Colorado Springs Business

We work with businesses that need more than just a website—they need measurable results.

  • Local businesses generating leads in Colorado Springs and nearby areas (Monument, Fountain, Woodland Park)
  • Service-based companies that rely on inbound inquiries and quote requests
  • eCommerce brands selling products online and needing high-converting product pages
  • Multi-location businesses that must maintain consistency and performance across locations

Our Web Design Services

Custom, High-Performance Websites Built for Growth

We design websites optimized for performance, user experience, search visibility, and conversions—so your digital presence actually drives revenue.

Web Design Strategy & Planning

Every project starts with understanding your business goals, target audience, and competitive landscape before a single wireframe gets drawn. We define KPIs tied to business outcomes rather than design preferences, map out the conversion funnel your site needs to support, develop the information architecture and sitemap, and establish the content strategy and messaging framework. This work determines whether a redesign improves performance or just updates the visual treatment — most redesigns that fail do so because this step was skipped.

Goal:Build a strategy that gives every design and development decision a reason to exist, and gives the launched site a clear job.

Responsive & Mobile Design

We ensure your website performs seamlessly across all devices.

Goal: Improve user experience and accessibility

User Experience Design

UX design is the work of making the right action obvious and the wrong action difficult. We map user journeys from entry point to conversion, wireframe and prototype before committing to visual design, structure navigation for clarity rather than internal logic, and design forms and conversion flows that minimize friction. Accessibility is built into the UX layer — keyboard navigation, screen reader compatibility, and WCAG 2.1 Level AA compliance — rather than addressed as a compliance checkbox at the end of the project.

Goal:Design layouts that move users through pages efficiently, and convert them at every meaningful step.

Website Performance & Core Web Vitals

Site speed is a conversion factor, an SEO factor, and a Core Web Vitals factor simultaneously. We optimize Largest Contentful Paint (LCP), Interaction to Next Paint (INP), and Cumulative Layout Shift (CLS) to meet Google’s “Good” thresholds — LCP under 2.5 seconds, INP under 200ms, CLS under 0.1. That means image compression and WebP conversion, code minification, lazy loading, deferred script loading, CDN implementation, and caching strategy built in from the start.

Goal:Hit Google’s “Good” Core Web Vitals thresholds, and protect rankings, conversion rate, and the user experience all at once.

Conversion Optimization (CRO)

CRO is ongoing work, not a one-time decision made at launch. We analyze conversion funnels to identify where visitors are dropping off and why, run A/B tests on design variations, content, and CTAs with enough traffic to produce statistically meaningful results, use heat mapping and session recording to understand actual user behavior rather than assumed behavior, and optimize forms and landing pages continuously based on what the data shows.

Goal:Stop guessing about what works, and continuously improve conversion rates with data.

Our Proven Web Design Process

1. Strategy & Planning

We define your goals, audience, competitive landscape, and website structure—mapping key pages, user flows, and conversion paths.

2. Design & Development

We create a custom, high-performing website tailored to your brand, then develop it with clean code, mobile responsiveness, SEO best practices, and analytics tracking.

3. Launch & Optimization

We launch your site with thorough QA, then monitor performance, user behavior, and conversion metrics to identify opportunities for ongoing improvements.

Frequently Asked Questions About Web Design in Colorado Springs

Your Web Design Questions, Answered

Here are answers to some of the most common questions businesses ask when planning a new website or redesign.

What makes your web design services different?

We create fully custom, conversion-focused websites designed to generate leads and revenue, not just look good. Design, UX, SEO, and performance are all built into the process from day one.

How long does it take to design a website?

Most Colorado Springs business websites take about 6–12 weeks from strategy to launch, depending on complexity, content needs, and integrations. Larger or more complex builds can take longer.

Do you offer ongoing support?

Yes. We provide ongoing maintenance, updates, and optimization to keep your site secure, fast, and effective as your business and marketing evolve.

Will my website be mobile-friendly?

Yes. All websites are fully responsive and mobile-optimized. Responsive design improves both user experience and SEO, as search engines prioritize mobile-friendly sites.

How do you ensure SEO performance?

We build SEO into site structure, content, speed, and technical setup from day one, and can integrate with ongoing SEO services to keep improving visibility after launch.

Real Results for Real Businesses

Conversion and performance outcomes from actual client website projects.

Big Five Tours & Expeditions

Transformed its digital experience into a scalable, search-driven platform that increased visibility and lead flow in a competitive luxury travel market.

Braman Auto Parts

Built a scalable eCommerce channel that drove consistent growth in traffic and online sales through SEO and paid media.

Margaritaville Caribbean

Built a unified digital platform that enhanced user engagement while supporting scalable eCommerce and content operations.

Masonite

Earned award-winning website design and improved search rankings through a fully optimized, enterprise-level digital platform.

ACP Jets

Enhanced its luxury brand experience with a high-end website, SEO, and premium print assets designed to attract premium clientele.

Unisa

Launched a custom eCommerce platform enabling real-time merchandising and streamlined order fulfillment across retail locations.