Digital Marketing for Car Dealerships

Sell More Cars

At THAT Agency, we specialize in dealership marketing, helping automotive brands attract more leads, increase showroom traffic, and sell more vehicles. Whether you’re a new car dealership, used car lot, or multi-location auto group, we create customized marketing strategies that convert online searches into in-store visits and sales.

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Digital Marketing for Car Dealerships – Sell More Cars

Drive More Leads, Close More Sales, and Grow Your Dealership

The car-buying journey has changed. Customers no longer visit multiple dealerships before making a decision—they do their research online first. If your dealership isn’t showing up where potential buyers are searching, you’re losing sales to competitors who invest in digital marketing for car dealerships.

Ready to grow your Car Dealership? Contact THAT Agency today for a free consultation and let’s start building your success.

Get in touch with us! 561-832-6262 info@thatagency.com

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Hours of Operation

Day	Open	Close
Monday	8:00 am	5:00 pm
Tuesday	8:00 am	5:00 pm
Wednesday	8:00 am	5:00 pm
Thursday	8:00 am	5:00 pm
Friday	8:00 am	5:00 pm
Saturday	Closed	Closed
Sunday	Closed	Closed

Why Car Dealerships Need a Strong Digital Marketing Strategy

The days of relying solely on foot traffic and traditional advertising are over. Today’s car buyers browse online listings, compare prices, and read reviews before they ever step onto a lot. A well-executed digital marketing strategy ensures:

Your dealership is visible where buyers are searching – SEO and paid ads put your inventory in front of potential customers.
You generate high-quality leads – Digital strategies bring in buyers ready to make a purchase, not just window shoppers.
Your brand builds trust and credibility – A strong online presence with positive reviews makes you the dealership of choice.
You maximize every marketing dollar – Data-driven digital campaigns deliver measurable ROI, unlike traditional advertising.

With the right automotive marketing approach, your dealership can dominate search results, increase leads, and drive more cars off the lot.

Why Choose THAT Agency for Your Dealership’s Marketing?

With decades of experience in automotive digital marketing, we know what works. Our data-driven strategies help dealerships sell more cars, generate more leads, and improve brand reputation.

When you work with THAT Agency, you get:

Automotive Industry Expertise – We understand the unique challenges and opportunities in car dealership marketing.
Proven Lead Generation – Our strategies focus on delivering qualified buyers, not just website traffic.
Custom Marketing Solutions – Every dealership has different goals. We tailor our strategies for your specific needs.
Full Transparency & Reporting – You always know how your campaigns are performing.

If your dealership isn’t dominating the digital space, your competitors are. Let’s fix that.

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Our Digital Marketing Services for Car Dealerships

Elevate Your Online Presence with the Top Digital Marketing Agency

We offer a full-suite marketing approach tailored to the automotive industry, ensuring your dealership stays ahead of the competition.

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Automotive SEO – Rank at the Top of Google

Most car buyers start their search online. If your dealership isn’t ranking on page one of Google, you’re missing out on valuable leads. Our SEO strategies for dealerships ensure your business gets seen by the right audience.

On-page SEO – Optimizing your website for high-converting keywords like “best car dealership near me” or “used Honda for sale in [city]”.
Local SEO – Optimizing your Google Business Profile and building citations to appear in Google’s Local Map Pack.
Technical SEO – Ensuring fast load speeds, mobile optimization, and structured data for better rankings.
Content marketing – Creating high-value blog posts, landing pages, and FAQs to attract organic traffic.

A strong SEO strategy for car dealerships helps you generate consistent, high-quality leads without relying on paid ads.

Pay-Per-Click (PPC) Advertising – Target Buyers Ready to Purchase

Google Ads and Facebook Ads are some of the most effective ways to drive immediate leads to your dealership. With targeted automotive PPC campaigns, we help you:

Appear at the top of search results when buyers search for specific vehicle models.
Use retargeting ads to bring back visitors who didn’t convert the first time.
Leverage geo-targeting to focus on buyers in your local area.
Optimize ad spend to ensure maximum return on investment.

Well-optimized dealership PPC campaigns bring in high-intent buyers looking for vehicles right now.

Website Optimization – Turn Visitors into Car Buyers

Your website isn’t just a brochure—it should be your highest-performing sales tool. If visitors can’t easily find inventory, book test drives, or contact your team, they’ll leave and buy elsewhere.

Our dealership website optimization includes:

Mobile-friendly design so customers can browse inventory from any device.
Fast-loading pages to reduce bounce rates and improve SEO.
Lead generation forms to capture potential buyers’ contact details.
Optimized vehicle listings with detailed descriptions, high-quality images, and clear CTAs.

A high-converting dealership website ensures you capture more leads and sales from your online traffic.

Social Media Marketing – Build Brand Awareness and Engagement

Social media is where car buyers engage with dealerships, ask questions, and make purchasing decisions. Our dealership social media marketing services help you:

Run targeted Facebook and Instagram ads to showcase inventory and promotions.
Engage potential buyers with high-quality photos, videos, and customer testimonials.
Promote special offers and incentives to drive showroom visits.
Strengthen brand loyalty through community engagement.

An active social media presence keeps your dealership top-of-mind when buyers are ready to purchase.

Reputation Management – Get More 5-Star Reviews

Online reviews heavily influence car buyers’ decisions. Over 90% of consumers trust online reviews as much as personal recommendations. A strong online reputation gives your dealership a competitive edge.

We help dealerships:

Encourage satisfied customers to leave Google and Facebook reviews.
Monitor and respond to online feedback professionally.
Mitigate negative reviews to protect your brand image.

More positive reviews = more trust = more sales

Frequently Asked Questions About Digital Marketing for Car Dealerships

Get the Answers You Need to Make Smart Choices with THAT Agency

Have questions about our digital marketing services for your Car Dealership? We’ve got you covered. Whether you’re wondering about pricing, project timelines, or the results you can expect, we’re here to help you make informed decisions. Explore the FAQs below to find answers to common questions about partnering with THAT Agency. Can’t find what you’re looking for? Don’t hesitate to reach out—we’re always here to ensure your satisfaction and clarity.

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QUESTION How does digital marketing help car dealerships sell more vehicles?

ANSWER

Digital marketing ensures your dealership is visible online, where most car buyers start their research. With SEO, PPC ads, social media, and website optimization, we help you generate more leads, increase showroom visits, and close more sales.

QUESTION What is the best marketing strategy for car dealerships?

ANSWER

The best strategy combines SEO, paid advertising, social media, and reputation management. This ensures your dealership ranks organically, reaches buyers searching for specific vehicles, and maintains a strong online reputation.

QUESTION How long does it take to see results from digital marketing?

ANSWER

SEO takes 3-6 months to build rankings and organic traffic.
PPC advertising delivers instant leads as soon as campaigns launch.
Reputation management and social media build trust over time, leading to long-term brand growth.

QUESTION How much does digital marketing for car dealerships cost?

ANSWER

Costs vary depending on strategy, competition, and market size. We create custom marketing plans tailored to your budget and goals.

QUESTION What are the best keywords for dealership SEO?

ANSWER

We target high-converting keywords like:

“New [Car Brand] for sale in [City]”
“Used [Car Model] near me”
“Best car dealership in [Location]”

QUESTION How can Google Ads help my dealership?

ANSWER

Google Ads put your inventory in front of buyers immediately, driving more leads and showroom visits.

QUESTION What role does social media play in dealership marketing?

ANSWER

Social media builds brand awareness, drives engagement, and helps promote special offers, increasing customer interest.

QUESTION How do online reviews impact car sales?

ANSWER

Positive reviews build trust and credibility, making potential buyers more likely to choose your dealership.

QUESTION Can you help dealerships with multi-location marketing?

ANSWER

Yes. We create scalable digital marketing strategies for dealerships with multiple locations.

QUESTION How do I get started with THAT Agency?

ANSWER

Digital Marketing for Car Dealerships

Drive More Leads, Close More Sales, and Grow Your Dealership

Why Car Dealerships Need a Strong Digital Marketing Strategy

Why Choose THAT Agency for Your Dealership’s Marketing?

Our Digital Marketing Services for Car Dealerships

Automotive SEO – Rank at the Top of Google

Pay-Per-Click (PPC) Advertising – Target Buyers Ready to Purchase

Website Optimization – Turn Visitors into Car Buyers

Social Media Marketing – Build Brand Awareness and Engagement

Reputation Management – Get More 5-Star Reviews

What Our Clients Say About Us

Frequently Asked Questions About Digital Marketing for Car Dealerships

PUT US TO WORK FOR YOU.
YOU'LL BE GLAD YOU DID.

Follow Us

Follow Us

Digital Marketing for Car Dealerships

Drive More Leads, Close More Sales, and Grow Your Dealership

Why Car Dealerships Need a Strong Digital Marketing Strategy

Why Choose THAT Agency for Your Dealership’s Marketing?

Our Digital Marketing Services for Car Dealerships

Automotive SEO – Rank at the Top of Google

Pay-Per-Click (PPC) Advertising – Target Buyers Ready to Purchase

Website Optimization – Turn Visitors into Car Buyers

Social Media Marketing – Build Brand Awareness and Engagement

Reputation Management – Get More 5-Star Reviews

What Our Clients Say About Us

Frequently Asked Questions About Digital Marketing for Car Dealerships

PUT US TO WORK FOR YOU. YOU'LL BE GLAD YOU DID.

Follow Us

Follow Us

PUT US TO WORK FOR YOU.
YOU'LL BE GLAD YOU DID.