SEO Services Florida

SEO Services Florida

Here you are: you’ve performed your search, and you’ve found us. Coincidence? Not really. At THAT Agency, the premier FL SEO Company, we help our clients find their way through the maze that is the internet. We help companies connect with the people who are actively searching for what they have to offer. For example, you probably landed on this particular page of ours because you were looking for SEO services Florida (by the way, thanks for stopping by and reading). Or at least something along those lines.

Yes, the internet can be mystical, and yes, finding a way to stand out is like solving an ever-evolving puzzle. But it’s not magic. There is rhyme and reason to it all. Like the Matrix, you just need to be able to read it. And in order to read it, you need the right tools. We have those tools, we speak the language, and we know how to translate your ideas into lead conversions.

Back in the early days, the algorithms were simpler, the competition was easier, and the search volume was lower. Nowadays, everyone is competing with literally everyone else. There are so few businesses left without an online presence. It’s just become a part of life. With such a wealth of information at our fingertips, we (as humans) go online for information before making virtually any buying decision.

Now, Google doesn’t release its search volume, but the closest recent estimate from HubSpot is that there are approximately 5.6 billion searches per day done on Google alone. Of course, there are other major search engines, but as of today, consumer surveys have shown that Google commands the vast majority of searches. How many of those searches are being done in Florida? Again, we’d have to estimate; but we do know that around 46% of all Google searches include local intent. Meaning, nearly half of all searches done by those of us in Florida are done by people looking for local businesses or solutions!

So, the question we can help with is: are you being found?

Read More +

The Right FL SEO Company

There are people out there—in Florida and beyond—currently searching for exactly what you have to offer, but if you’re not appearing on the first page of Google results, then so much of your potential is going to waste. We hate to see that happen.

Why go with a Florida Company?

Well, because we know what it’s like to be you. We know what it’s like to build a business in Florida and to want to do everything we can to make it succeed. To strive to be the best in the area. And–not to sound boastful–but we take pride in where we are, how far we’ve come, and where we’re headed. And we want to help all of you who feel the same way get the results you’re after.

As a Florida SEO company, our business is helping you and your business be discovered online. To be seen, and to be considered. We’ll do all of the local SEO work, and we’ll make sure your website rank is increasing and that your potential customers are finding you. And that’s where we hand you the reins. From there, your product or service takes over, and your customers are delivered.

We love Florida: nearly two decades ago we planted our roots in West Palm, expanded to other cities around Palm Beach County, and are now one of the leading companies with SEO services Florida has to offer. Who knows, maybe we’ve even crossed paths at the beach, on the water, or on the course. The point is, we want your Florida-grown businesses to succeed. We want you to be properly displayed, and to get the attention you deserve.

How Can We Help?

We customize each approach based on your needs. Though, generally, we focus on a few main areas of SEO.

First, the best way to boost your website traffic is organically. What does that mean? That means creating optimized content for certain keywords related to searches that you want to target. Don’t know what keywords you should be trying to rank for? Or even what keyword ranking means? No problem. We can run an analysis and recommend good starting points.

Search Engine Optimization is compounding in nature. It’s not a set-it and forget-it kind of strategy. Like hitting the gym, results might not be immediately noticeable at first, but the foundation is the most important part—the habit.

Once the search engines start seeing that you’re consistently churning out relevant content, they’ll start to rank your website higher in the results pages for the searches containing—or related to—your targeted keywords.

Search Engine Optimization has some more nuanced aspects as well, but we’ll cover those bases too. That could mean link building for domain and page authority purposes, creating or updating local citations, optimizing existing content, or pay-per-click management. And don’t worry if you’re not familiar with any of that. It’s our job to be the SEO experts so that it doesn’t have to be yours.

We provide SEO Services in the following cities in South Florida:

You can find us in’s Florida SEO Listings

Read Less -

Contact Form

If you have any questions about our SEO services, please feel free to reach out. We'd love to help!


Why We Love Florida

Florida has been good to us for nearly twenty years. Throughout that time, we have seen so much growth, both within our own business and in the businesses around us. Florida’s friendly free-market economy has attracted some of the best and brightest and made it an appealing environment in which to own and operate a business.

Then, of course, there are all of the classic reasons why everyone loves Florida. Those go without saying. But aside from those, we just really love the businesses here. Whether you’re operating out of Pensacola or Sarasota; Jacksonville or Titusville; Key West or Clearwater, and everywhere in the middle, we want to be a part of your team. Because that’s what we consider ourselves when we’re working with you. We adopt your goals, and we apply our proven strategies to help you reach those goals.

Florida is a large state, but we all have something in common–we know there’s always room for growth. We might be happy with where our businesses are at, but we know there’s always the next step. And we know that the second we stop taking steps in the right direction, when we stop investing in ourselves, that’s when we start falling behind.


How Does Your Pricing Model Work?

The short answer: based on a mutually determined number of hours per month. Before asking for any money, we work with our clients to customize and tailor each retainer to meet their goals. In general, the first three months or so will be a heavier lift as we try to get your new marketing strategy off the ground. Then as we continue to maintain your growth over the following months, we will consult you on how many hours we believe it will require, per month, to continue meeting your goals.

What Tools Do You Use?

We use a variety of tools that complement each other. Some are specific SEO tools, and some are other analytical programs that compliment those tools. Depending on the project, we will use Google Search Console to help monitor, maintain, and troubleshoot your site’s presence in the Google Search results. We will use Moz, SEMRush, and Ahrefs to do Keyword Research and analysis as well as Domain and Page authority checks. We’ll use Raven to build reports and track keywords and backlinks. We’ll also use Yoast when working in WordPress to make sure that each of your pages or blog posts is optimized for the keywords that we are targeting. Of course those are not the only tools in our toolbox, but they make up the main repertoire.

What is Your Process?

Like we have said, each client gets their own tailored strategy. The first call we have with you will be a discovery call to get a feel for what you are looking for and to honestly determine if we feel like we can help you accomplish your goals and to consult you on realistic timelines. Then we will do some research into your site’s current SEO presence and status. Once we have done that, we will put together a deck for you based on our findings and our recommendations on how we would proceed as well as what we believe it will take to get you to your goal. If you choose to retain us, then we would set up an onboarding call with one of our talented account managers. From there, we work with you each month to make sure you are aware of what we’re doing, how we’re doing it, and what the results are.

What KPI’s Do You Use to Track Results?

For most clients, Key Performance Indicators are established during the first onboarding meeting, and timelines will be established. The most important KPI is usually an increase in online lead submissions/sales. Others usually include organic traffic, SERP rankings, impressions, and change in keyword rankings.

How Do You Suggest Target Keywords?

Using SEMRush, Ahrefs, and Moz (our main SEO tools) we will analyze the lists of keywords that are most relevant to your site content. We are a big fan of Topic Clusters. This involves choosing one of your Service Pages and then building out supporting content around that service with the goal of boosting traffic to that page. The topic could change quarter to quarter, but the process remains the same: look at realistic keywords based on search volume and competition ranking (how many other sites are trying to target that keyword, and what their Domain and Page authorities are). For most Small to Medium businesses, we suggest targeting long-tail keywords first. These are more specific and, with the right analysis, will be easier to ‘rank for’ in the beginning.

Do You Do All SEO Work In-house or Do You Outsource?

We don’t outsource any of our SEO services. All of our account managers, SEO managers, SEO specialists, and associates work either in-house here in our West Palm Beach headquarters, or remotely elsewhere on the east coast.

What else do you do aside from SEO?

SEO is just one aspect of our Inbound Marketing methodology. Everything we do compliments each other. For instance, we create content (blogs, photos, videos, websites) for our clients, but we also make sure that all of those are properly optimized for Google as well. We manage social media campaigns, and we make sure they are building your overall impression and authority on the web. We are a full-suite Digital Marketing Agency, and we work with you to structure a monthly plan that makes sense for your goals.

THAT Client SEO Reviews

We love the team at THAT Agency! Not only have they have worked wonders on our SEO, they really help guide us to deliver the right content to the market we want and need.

Larry Taylor - Still Dragon

Frankly speaking, THAT Agency is the reason our business is in the incredible position we find ourselves in. They do a superb job with SEO, creating more traffic than I ever thought we'd attract. They basically create our blogs, taking the information I have given them in the past and not just parroting it, but learning about our industry and building from there. THAT Agency has pretty much become an extension of our company, what a true marketing department strives to be.

Jeremy Lewin - East Coast Flooring

THAT Agency created two websites for our firm. The first was totally custom, the second is a more basic e-commerce site. THAT Agency also provides SEO and other internet marketing services for these sites and our firm. They have been fantastic to work with, very professional, timely, and fairly priced. Most importantly, our websites are performing and contributing sales for our firm. I highly recommend THAT Agency!

Ed Wright - Sun Mountain Doors

About THAT Agency

We’re not saying that we invented Search Engine Optimization, but we have been doing it since it was in its infancy. So, if you’re looking for the Boca Raton SEO company with the most experience, then you’ve found it.

But experience is only one piece of the puzzle. The biggest lesson we have learned from the internet is that it’s like an ocean—constantly changing. There are rhythms you can pick up on, measure, and adjust for, but you need to stay alert to feel or predict a change in the tides. The Google algorithm is an enigma that the Google developers are continuously expanding and improving on. A good SEO agency is up to date on the latest changes, knows how it will affect your website and can recommend the proper adjustments to your strategy.

THAT Agency has been the go-to Boca Raton SEO agency for close to two decades now. We cut our teeth on local SEO services and PPC (pay-per-click) marketing. But in order to become the premier Boca Raton SEO agency, we have had to push the envelope. We are at the forefront of video optimization, local citation creation, and maintenance, social media-driven web traffic, web design, and purposefully directed content marketing.

Read More +

Of course, we don’t expect you just to take our word for it. Our client testimonials can speak to our quality of work and results, but we want you to be able to get a sense of that for yourself. So, for every prospective new client, we run a free SEO website audit.

Every business is different, and we work with businesses across every industry. We tailor our marketing strategies to fit your needs and goals. If you’re interested in seeing what we would recommend for your site, we’d be happy to have a discovery call to get to know you and your goals for your business.

So, if you own or manage a Boca business, and you’re looking for a well-respected SEO agency with over 15+ years of experience, then please feel free to drop us a line. We’d love to have that initial conversation to see if we could be a good fit to help you accomplish your goals. Schedule a call this week.

Read Less -

SEO Case Studies

Don’t just take our word for it! Check out some of our awesome work, and see for yourself. Our SEO case studies span multiple industries and utilize numerous tactics. No single SEO strategy is the same, and we custom-tailer our SEO marketing plans for each of our clients.

View All Case Studies

Best Practices for Digital Marketing in 2022: FREE Guide

The online world is a constantly moving ocean of information. We’ve put together this Digital Marketing Guide to use as a baseline modus operandi in the upcoming year. Even though it is a relatively in-depth look at the future of Digital Marketing, it still really only scratches the surface. We are continuously adapting and preparing for updates and innovations.